The Big Bang Theory is a sitcom, it is about a woman who moves in to the apartment next door to two brilliant and socially awkward physicists. She shows them a new world outside their laboratory and experiments, and eventually they develop a friendship.

 In The Big Bang Theory series, the female character by the name of Penny is portrayed as a “dumb blonde” who is the neighbor of the smart and geeky guys next door. The guys also have female scientist friends, their female friends are usually, much like them, wearing turtle necks, vests, or sweaters, whereas Penny is usually in a tank top, a v-neck top, minimal clothing, and/or form fitting clothes. Her character is meant to be outgoing and a bit more on the risky side. The clothing her character wears correlates with her personality, it is meant to further enhance her personality and how she's interpreted by the audience.

We associate the attire Penny is dressed in in a negative way, particularly it speaks to say she is reckless or unsophisticated, especially in comparison to the “smart guys”, who’s appearances rely heavily on the stereotypes of what nerd’s look like, we also think of people who fit this stereotype as smart. Formal and conservative clothing is associated with professionalism, which is why most people tend to respect those who wear it. This attire suggest one has a role of power and makes them appear serious.

In society, the clothing you wear impacts heavily on peoples opinions of you. Whether one dresses formal or casual, minimalistic or maximalist, it will always be a determinant factor of how one is perceived. Just like in the example above, people associate more modest styles with professionalism and good education, whereas more flashy/ showy pieces are known to represent poor decision making, education, or even lack of manners.